Serena Wu is a graphic designer, visual artist & blogger based in the San Francisco Bay Area.
Designer.
As a past architecture major and current freelance graphic designer, I’m always iterating ideas. Grids and guides keep me in line while technologies push the boundaries.
Artist.
Art allows me to grasp on to the ephemeral and recreate the ethereal. My restless hand never stops sketching as the figments of my imagination come to life on paper.
Photographer.
Photography is my way of actively seeking what’s beautiful in this world and then noticing the details. My camera hangs around my neck like an extra appendage at all times.
Wanderluster.
From the alley ways in Amsterdam to the busy streets of Tokyo to the calm beaches in Phuket...I’ve been lost and found again. Since 2006, I have 44 stamps in my passport.
Education 
University of California at Berkeley, College of Environmental Design
Bachelor of Arts in Architecture (August 2006 - May 2009)
Tools
Skills
Background
As a child, I grew up playing with the early versions of Photoshop and learning the basics of HTML and CSS from online tutorials and my mom, a graphic designer by day and artist by night. Following in her footsteps, I spent most of my life sketching, painting, designing and creating everything from newspaper layouts to ceramic vases.
In architecture school, I learned how to build models by hand and on the computer, design iteratively, and present information visually and effectively. Using what I've learned and applying those skills to what I've been passionate about since the beginning, I now create logos, websites, and print collateral for various clients on a freelance basis.
If you're interested in working together, please do contact me!
Misc.
Co-Author of My Mom is a Fob: Earnest Advice in Broken English from your Asian American Mom
(Perigee Books, in press)
Panel Speaker, MIT
"Race and the Internet" panel discussion at ROFLCon (2010)
Workshop Speaker, USC
Intercollegiate Taiwanese American Student Association (ITASA) West Coast Conference (2009)
Workshop Speaker, UIUC
ITASA Midwest Conference (2009)